THE BRAND
The haute couture brand IVAN YONG COUTURE was founded in 2019 by Malaysian designer Ivan Yong. The brand launched its first COUTURE Handcraft Atelier Collection in 2020. The brand's design philosophy is rooted in installation art, presenting a unique fashion style through the combination of various materials and lines. The brand interprets a fashion style that combines elegance and luxury through innovative and distinctive designs, utilizing top tier global fabrics, hand beaded embroidery, antique French lace, Swarovski crystals, and more.
DESIGNER
Designer Ivan Yong brings over a decade of bridal design experience across Asia. Known for his installation art inspired silhouettes and focus on simplicity, he creates gowns that celebrate form, structure, and understated luxury all tailored to suit the modern Asian bride.